How To Create A Good Article 07/17/2010
How to Create a Good Article Here's some simple advice that will help you write better articles... A Good Intro Be up front and tell people what they are going to learn in the first paragraph. Time is short on the internet and people want the information now rather than having to wade through pages of filler. Don't Keyword stuff If you're doing your research and using Google alerts for your keywords you will soon find that most of the articles you find are total rubbish. Hint - cheap article writers are cheap for a reason! The same is also true for many article spinners, the only part of this business that should be automated is the submission, it really is dull and really is just copy & paste. :-) Be Positive I know that bad news travels faster than good, but when did bad news ever make you take out your wallet? The whole point of writing articles is to drive traffic to your website and get people to join your list, buy your product, or take some sort of positive action. If your article gives actionable advice that helps people they will want to find out more about you and click the resource link at the bottom as a very warm prospect. Good Formatting Long pages of text with no breaks in the formatting make for dull reading and can turn the reader off faster than a page of flashing banner adverts. Make use of sub headings and write in short paragraphs and keep sentences short and snappy to drive the reader to the end of the article. The Strong Call To Action As you get towards the end of the article be sure that you have written everything that you set out to achieve in the title and that all important first paragraph. Then lastly it's the all important resource box... My advice here is to create a swipe file based on the best article writers in your niche and use that to drive hyper targeted traffic back to your website. Andrew Stark is a successful E-Mail Marketer and has built a list of thousands using free traffic. Andrew has been marketing online since 2002 and he knows what it takes to make money and succeed online. Stop by his Web site and subscribe to his newsletter for E-Mail Marketing tips that can help YOU! Go to http://www.ListBuildingExpert.com Article Source: http://EzineArticles.com/?expert=Andrew_Stark Please contact us if you want to have your article published on this website BUZZOOL.com Pros And Cons Of Marketing With Articles 07/15/2010
By AricleSubmitauto.com Article marketing is perhaps the most reliable traffic generation and promotional tool on the internet. At the same time, it has its flaws. Let us find out the pros and cons of article marketing. Pros 1. Creates long-term traffic to your site. When the number of backlinks to your site increases, they will accumulate over time and slowly add on to your search engine rankings. The more the backlinks, the higher the rankings. 2. Increases credibility instantly when people search for more information about you using the search engines. In fact, this is the easiest way to determine the credibility of the source and if they are truly expert in their field. Just search for their names on your favourite search engine.You will see if they are legit sources of information, or not. If you can't find any information about them, it's most likely the person is not an expert. So you might want to take what they say with a pinch of salt. 3. Powerful leads generation method. Article marketing is able to drive targeted traffic to your site. That would be helpful, isn't it? Why? Because you have just pre-sold to them your idea or product through the article you wrote! Cons 1. Requires time and a certain level of writing skills. Article marketing has two long processes - article promoting and article writing. The trouble is that since many article marketers have little or no training in article writing, they will find article writing a little bit challenging and tiring at the same time. And let's not forget article promotion - it takes up time too. Think about how much time it would take for us to look for article sites and publishers to submit our articles to. As you may already know by now, article marketing has more pros than cons. So would you be using article marketing? About the author Like what you're reading? If you can't wait to start submitting your articles to high ranking article sites with the new knowledge you just learned, check out this incredible Article Submit Auto. Best Way To Make Money Online - Paid Surveys 07/09/2010
By Jonathan Teague Have you been looking for the best way to make money online? If you're unsure of where to start, don't waste your time with the scammy work at home programs that litter the internet and do something that will actually pay you time and time again. If you want to make some serious income on the side, then you strongly need to consider paid surveys! Paid surveys are one of the best ways to make money online for many reasons: - First of all, they are simple and easy to do. You don't need any prior experience and only need a few minutes of your time and a computer with an internet connection. - As long as your 13 years old, then you're able to take paid surveys. They are an excellent money maker for teenagers all the way up to retired folks who are looking to earn some extra income each month. - The opportunities are endless! The more survey sites you're a member of, the more surveys you can receive. - It's recession proof income. There will always be businesses and other companies out there seeking your opinion for new and existing products and services. Paid surveys also pay decently well. While you won't get rich from taking surveys, you can expect to earn anywhere from an extra $100 on up to $500 (or more, depending on how dedicated you really are) each and every month! Not only that, but many survey companies have various sweepstakes and consistently reward their members with chances to earn even more from different daily, weekly and monthly contests. As you can see, the earning power is tremendous. Lastly, unlike other work at home programs you may find on the internet, it doesn't cost anything more than your time to participate in cash surveys. Couple that with all of the reasons I've listed above, and it's easy to see why surveys are the best way to make money online! About the author Do you want to get instant access to free paid surveys and start making money right away? Then you need to get over to http://www.paid-survey-reviews.com immediately, where you can sign up to the top survey companies absolutely FREE! By Donna Gunther 1.What's the purpose of the domain name? Are you planning on using this name as the main website for your company, as a one page sales letter site, or squeeze page site? If the domain name will be your primary company website, try and find the closest version to your company name that you can. If you're just starting out, choose your business name and domain name with care. When I started my virtual assistant practice, I chose the name SOHO Business Solutions, as I thought everyone knew that SOHO stood for Small Office, Home Office. I think I've run into 2 people in my 7 years in business who knew what that acronym stood for. If I had it to do over again for this business, I would choose a business name and domain name with virtual assistant in the title, like InternetMarketingVirtualAssistant.com, a name I just recently purchased. If the purpose of a domain is for a one-page sales letter site or a squeeze page, think ahead as to how you might promote this site. Because content is king in today's internet marketing world, there's little chance that either of these types of sites would be picked up by the search engines on key words. Therefore, your best promotion strategy is PPC, or "pay per click", where you're buying keywords for placement in search engines. If you're buying keywords from Google, for example, the paid listings appear at the top of a search in a blue box, or down the right-hand side of your screen. You want to be sure that the info displayed there is compelling enough to get someone to click and visit your site. So, for example, I've created a squeeze page, GetMoreClientsOnline.com, which has a compelling solution to a common problem that my clients have, as a side door gateway to my OnlineBizCoachingCompany.com coaching website. 2. Brainstorm a list of ideas of the problem you're trying to solve or the solution that you have. A domain name that clearly indicates what you do, or a problem that you solve, or a solution that you have to a problem will give a visitor a fairly clear picture of what s/he'll find on your website. What I typically do is go to my domain registrar, www.UltraNetDomains.com, and just start plugging in the names I'm brainstorming until I come up with 3 or 4 that are available. If the domain name that you type in isn't available, the service will come up with 10 or so alternates for you to consider. I found this alternate listing quite helpful recently in picking the name of an article directory site that I want to create. 3. For SEO (Search Engine Optimization) purposes, it helps to have your keywords in your domain name. Marla Regan, who's a professional organizer, has put two keywords in her domain name, OrganizedTime.com. Retirement Coach Lin Schreiber has her keyword niche in her domain, RevolutionizeRetirement.com. Consultant John Reddish has the desired outcome keywords in his domain, GetResults.com. I own a domain that I haven't yet developed for house sitters, BecomeAHouseSitter.com. Before buying your domain, make a list of keywords that someone might use to find you online. This list could include your industry, your target market or niche, a problem your target market has, or a solution that you can offer. 4. Shorter is better, if it's to be your primary domain. I haven't always followed my own rules here, as I tend to have business names that are quite lengthy. If the domain name is going to be your primary domain where your primary email address will be housed, you want your domain name to be as short, catchy, and memorable as possible. After a few times of spelling out your lengthy email address, you'll come to appreciate the beauty of a short domain name. Your domain name can contain up to 67 letters and numbers, although I would encourage you not to have one of this length, and can contain no special characters other than hyphens. 5. Purchase your your given name as a domain name. I typically tell my clients not to try and brand their given name as their business name, as that takes many years, much money, and lots of hard work to have the name recognition of Oprah, for example. However, it still pays to purchase your given name as a domain name, as well as any common misspellings of your name. Many people think my name is Donna Gunther, with an "h" in the last name, but I've been unable to register that common misspelling of my name, as a photographer in Venice, CA, has owned in since 2000. Once you've purchased your name as a domain, you can redirect it to your primary website. This means that when someone types in a domain, they land at the website to which you pointed that domain. So, currently DonnaGunter.com redirects to OnlineBizCoachingCompany.com because I don't want to use my name as a website, although that might change in the future. 6. Buy the .COM version of the name if it is available. When people hear a domain name, they "hear" .COM whether it's .NET or .BIZ or .ORG or whatever. So, it pays to find a domain name that you like that is part of the .COM family. If you just can't get the name you want, try a hyphenated version of the .COM name. For example, when I was seeking a domain name for my Self-Employment Coaching Gym, I really wanted SelfEmploymentSuccess.com, but it wasn't available. However, Self-Employment-Success.com was available, so I grabbed that. Many SEO specialists state that search engines like hyphenated names, and many online business owners use hyphenated keywords in their domain names to be more attractive to search engines. I don't have a clear answer as to the validity of this theory, so I just advocate going this route before having to resort to the .NET or .BIZ of the name you desire. Some domain name holders may be willing to sell you the domain name that you want. You can find out who owns a domain name by checking the WhoIs Registry at Internic, http://www.internic.net/whois.html. For info about country codes (two-letter) top-level domains (.UK or .CA, for example) visit http://www.uwhois.com/cgi/domains.cgi?User=NoAds 7. Consider owning other versions of your primary domain name. If you are registering the .COM version of a domain for your business, you may also want to secure variations of the name, alternate spellings, common misspellings, and the .NET and .ORG versions of your domain and repoint them to your main site to keep them out of the hands of your competitors. You can also go broke very quickly by purchasing all of these variations, so exercise some restraint in your purchases and don't go crazy with purchasing every single variation of your domain name. For my coaching company site, I own both the OnlineBizCoachingCompany.com and OnlineBusinessCoachingCompany.com and decided that was good enough. Your domain name is the beginning of the establishment of your presence online, Take some time and put some thought into the process so that the domain name serves you well in the years to come, and is an effective tool for helping you get more clients online. About The Author: Online Business Resource Queen (TM) and Business Coach Donna Gunter helps self-employed service professionals learn how to get more clients online at www.OnlineBizCoachingCompany.com . To sign up for more FREE tips like these and claim your FREE gift, TurboCharge Your Online Marketing Toolkit, visit her site atwww.GetMoreClientsOnline.com . Read about running an online biz at our blog, www.getmoreclientsonlineblog.com Tips For Marketing Using Social Networks 07/05/2010
By Tom McCormick Many small businesses today are strained because of the poor economy as we all know very well. However many savvy entrepreneurs have tightened their budgets and are now taking full advantage of social networks to advertise their products and services. Small businesses in general can make a real impact for free now with online business software and the vast array of social networking sites now available online. Spreading the word about your brand has become a winning online marketing strategy with very little or no budget involved. The Challenges with social networking does not involve cost but rather coming up with a strategy on how to use it effectively. This typically takes a bit of time and effort but with the correct strategy an online business can easily increase business in the form of paying customers by social networking. Every strategy needs to include traffic generation as a means of filtering your targeted audience. This is done by submitting articles and videos with back-links to your business. Post links to this content on your social networks daily. Of course what you post must have value for your targeted audience for this strategy to be effective. Make no mistake about it; this is done successfully every minute of everyday online and value is king. Another strategy is to blog and share the relevant aspects of your work to build credibility and to get your brand in the face of as many as will listen. It is very important to use relevant keywords in your titles and heading tags so that search engines find your content and share it with your customers. YouTube is a prime example of a great social network site using video. This is one of many social sites to supply content about your business on a regular basis. Most importantly when it comes to marketing online your content must be relevant to the product or service you are providing. Do not stray from the subject matter at hand and above all else supply value. Social networking is without a doubt the newest revolution in internet marketing today because it delivers results. We have a lot more free information about online market strategies on our website for anyone interested in learning more. Thomas McCormick Visit Super Team Marketing to learn the ins and outs of internet marketing from a team of experts dedicated to teaching you all you need to know with nothing held back. http://superteammarketing.com Article Source: http://EzineArticles.com/?expert=Tom_McCormick SEO and Top Ranking 07/03/2010
The Painful Truth About Getting Your Website to the Top of the Search Engines By Ivana Katz (c) 2010 "How do I get my website to come up on top of the search engines?" - That is one of the most frequently asked questions I get asked by clients. The truth is, it's not easy. With millions of websites on the internet right now and thousands being added each month, everybody is striving to do the same - to come up in the first spot (or on the first page). In reality there are only 2 ways you can come up on top: 1. Set up a pay-per-click advertising campaign, such as Google Adwords. 2. Optimize your website for keywords (also known as Search Engine Optimization). Keywords Before you embark on either of these marketing methods, you need to understand about keywords. Keywords or key phrases are the words that visitors type into a search engine to find a service or product. The best keywords are those that are commonly typed in by your potential customers, but which aren't used much on your competitors' websites. In other words, if you optimize your pages for keywords your potential customers use a lot, but your competitors haven't thought of, you win. But here's the catch...you won't get to know which are the best keywords for your website simply by guessing. There are many tools you can use to find what keywords people are using, including Google's Keyword Suggestion Tool. If you are serious about finding the perfect keywords, I would recommend using a tool called Wordtracker. Through a series of simple steps, Wordtracker identifies the best keywords to use on each page of your website. Wordtracker's suggestions are based on over 300 million keywords and phrases that people have used over the previous 90 days. (In other words, there is no "guessing" when you use Wordtracker. Everything is based on the keywords millions of people have actually typed into search engines.) Best of all, their competitive analysis tool enables you to find those "best keywords" - the ones your potential customers use, but which your competitors don't know about. Once you have identified the best keywords, you can either run a pay-per-click marketing campaign or optimize your website for search engines. Pay-Per-Click Pay-per-click advertising is when an advertiser (you) pays for each qualified click that sends a search engine user to your web page. PPC requires you to bid on keywords or phrases that relate to your business. The best known pay- per-click services are Google AdWords and Overture. Generally you can bid from as little as a few cents per visitor. However, the more you bid, the higher up in the search engine your advertisement will appear. Pay-per- click is a great way to deliver targeted and qualified visitors to your website at a very reasonable price. It is a good idea to experiment with different PPC search engines to find the one that works best for you. In addition, you will need to spend time testing your keywords and ads. Search Engine Optimization Search engines prefer to list sites that contain good content. In order to rank high you need to create a website that has maximum content and which uses lots of relevant keywords to your service and products. Once you decide on the keywords, use them in (a) Your website's domain name (b) The title of your page - This is displayed in the top bar of your browser window (c) The heading of your home page (d) The first paragraph of your home page (e) Meta tags - Keywords, page title, description (f) Titles of your graphics (g) Alternative (Alt) tags - These appear in place of images when the browser preferences are set for text only. While it is important to use keywords as much as possible, it is also important you use them only if they are relevant and do not sound awkward. If you spam your keywords, you may be penalized or even banned by some search engines. Another important thing to consider when trying to optimize your website for search engines is to have as many relevant links pointing back to your website from other complementary sites as possible. This can be done through link exchanges or by writing articles/posts and submittíng them to article directories or forums. Ensure you include your domain name at the end of each article/post. If this all seems too overwhelming, you can employ the services of a Search engine optimization company that will make your website's content more search engine friendly. Please remember, having your website listed at the top of the search engines is not the only way to promote your website. There are lots of other ways you can get visitors to your site for little or no money. About The Author Ivana Katz of Websites 4 Small Business makes it easy for you to get your business on the internet. If you're looking for a professional and affordable website designer, visit www.web4business.com.auand download a website plan. Join us on Facebook atwww.facebook.com/Websites4SmallBusiness. First Post! 07/03/2010
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